Time To Light Up: Tecno launches SPARK 3 Series with AI technology.


Lagos, April 2, 2019, saw the launch of the third of the Spark range by Africa’s preferred smartphone makers, Tecno. The SPARK 3 is bold on making possible better pictures, with bright and clear selfies, powered by the upgraded AI technology to enhance the smartphone experience of its users.

The launch event held at the Sheraton Hotel in Ikeja, Lagos, with the theme – Time To Light Up – was met with a lot of fanfare and audience ranging personalities from different walks of life, ranging media, entertainment, politics and business.

Sureyarns was at the event to bring you inside information on the launch. View our instagram story for live feed, videos and more pictures from the event.

Luke Pan, the Brand Manager of Tecno Nigeria hinted audience on what to expect from the device and from the event.In his welcome address, he said, ” We are proud to announce the release of Tecno SPARK 3 series. Equipped with the latest AI technology, the success of SPARK 3 is predicted to surpass that of its predecessors. SPARK 3takes photography to a whole new level as it is a by-product of rigorous research of many human faces. Come and try SPARK 3 series, the AI beauty mode will blow your mind.”

TECNO Spark 3 Launch
Luke Pam (c) and other members of TECNO Nigeria team

Highlighting the progress that TECNO has made in the African market, positioning them as the 7th most influential brand in Africa, Jesse Oguntimehin, PR and Strategic Partnership Manager, Tecno Nigeria, stated that “TECNO, Africa’s most preferred smartphone brand, is known for devices that provide premium experiences at a price and value that dwarf those of its closest competitors, so without a doubt, SPARK fans will be delighted to have and share experiences with the new SPARK 3 series.

Jesse Oguntimehin, PR and Strategic Partnership Manager, Tecno Nigeria
Jesse Oguntimehin, PR and Strategic Partnership Manager, Tecno Nigeria

The sleek nature of the phone comes in four stylish colours – Midnight Black, Champagne Gold, Bordeaux Red and Aqua Blue. Going under the hood to check what the engine of the phone looks like, the SPARK 3 series is packed with amazing features like the Smart voice assistant, high level security and privacy features like face unlock and fingerprint unlock, AI bright camera, that gives many effects and additions, improving the art of photography on mobile devices, like the front flash, screen brightness/flash, Bokeh effect, HDR effect, and a host of others powered by Artificial Intelligence.

The SPARK 3 series runs on the powerful Android 9.0 Pie software, and comes with the MTK 6761 processor. It has a powerful 2.0GHz CPU that allows for seamless multitasking. The memory capacity of up to 32GB ROM + 2GB RAM allows for adequate space to store memories, great pictures and all that you hold dear.

In its customary way of giving back, and further buttressing that the brand is a Nigeria oriented brand, TECNO mobile kicked off the 3rd edition of the Light Up Your Dream campaign. Attai Oguche, Deputy Marketing Manager, TECNO Nigeria showed the history of past editions and how much impact the initiative has had on previous winners. The landmark announcement was made that unlike previous editions, this year’s edition would make seven Nigerians millionaires. Selection would be via online and offline participation. Follow all TECNO mobile social media handles and visit retail stores to find out how you can participate.

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